evaluation: Rebecca Battman

• select a service
• evaluation
• brand strategy
• core creative concept
• communications planning
• design implementation
• on-going management
• strategic bid support
• workshop facilitation
• agency selection

evaluation

Understanding current perceptions is the best place to start with any development work in mind. Rebecca has a range of research tools she can use to help you gain a 360° view of your current brand. She can also put in place the essential customer and employee satisfaction surveys that will allow you to track progress from year-to-year.

The research Rebecca undertakes is designed to get everyone involved in brand-led programmes on to the same page, with an agreed understanding of where key strengths lie and what areas need improvement. You won’t get long winded, empirical research reports from Rebecca. What you will get is pithy insight and an independent assessment of what customers, employees, partners and the media really think about your business.

key offerings

• face-to-face interviews
• telephone surveys
• focus groups
• postal surveys
• online surveys
• brand identity audit
• competitor brand audit